Melissa Donovan
As the holiday season approaches, The Avenue Viera is excited to unveil its festive community events that promise to bring joy and merriment to families throughout Brevard County. From the enchanting Merry & Bright Tree Lighting Celebration to visits from Santa and Mrs. Claus, there’s something for everyone at this premier shopping and lifestyle destination.
Merry & Bright Tree Lighting Celebration
Kick off the holiday season with the Merry & Bright Tree Lighting Celebration on Friday, November 22, from 5-8 p.m. Gather in Central Park for a magical evening filled with live music, exciting surprises, and the warmth of community spirit. Enjoy a live DJ, refreshments from favorites like Sur La Table and Lululemon, and festive crafts for children at Warby Parker. Guests can register here.
Special Features:
- Meet Santa and Mrs. Claus: Capture the magic of the season with a visit to Santa and Mrs. Claus in Central Park.
- Carriage Rides: Enjoy picturesque carriage rides outside AMC Theatres. All proceeds benefit the Viera High School Band and Orchestra. Don’t forget to register at Central Park!
- Scavenger Hunt: Kids and parents can embark on a fun scavenger hunt throughout the property, collecting stickers to redeem for prizes at Books A Million.
Carols in the Park
From December 1-24, join us for Carols in the Park at 6 p.m. and 7 p.m. Local school and chorus groups, including the Viera High School Band, Brevard Youth Chorus, and Melbourne Municipal Band will perform heartwarming holiday tunes, enhancing your shopping experience with joyful melodies.
Meet Santa and Mrs. Claus
Experience the joy of the season with meet and greet opportunities with Santa and Mrs. Claus from November 22 to December 24 on select days in Central Park and at Gifts & More at The Paper Store. For specific dates and registration details, visit here.
Additional Holiday Events
- Carriage Rides: Beginning November 22 through December 21, enjoy carriage rides on Fridays and Saturdays from 5-8 p.m. Arrive early to secure your time slot, as spots fill up quickly. All proceeds from carriage rides will benefit the Viera High School Band and Orchestra.
- Kids’ Activities: Throughout the holiday season, children can enjoy games and crafts in select stores. Engage in the scavenger hunt for a chance to win exciting prizes.
Community and Connection
“The holiday season is all about embracing joyful moments and coming together as a community,” Jeffrey Law, General Manager at The Avenue Viera said. “We truly enjoy facilitating these moments through our thoughtfully planned events and programming.”
Stay Updated
To keep up with the latest holiday happenings, sign up for their newsletter at avenueviera.com and follow The Avenue Viera on Facebook and Instagram.
About The Avenue Viera
Located in the heart of Viera, Florida, The Avenue Viera is an open-air lifestyle destination featuring over 80 premier national and local retailers, restaurants, and entertainment options. Known for its vibrant community atmosphere, The Avenue has been recognized as the “Best Shopping Center” by The Best of Space Coast Living for five consecutive years. With signature brands like Sephora, Skin Laundry, and J.McLaughlin, it’s the perfect spot for holiday shopping and family fun.
Take part in the holiday season at The Avenue Viera, where community, celebration, and shopping come together magically!
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